Website Design Tips

OK, maybe it’s not 99%, but after watching a very short  2:39 minute Ted Talk, where most of these very bright people in the room were doing it wrong, chances are you too might be. It’s one of those videos that not only sticks in your brain, it opens up your mind. It reminded me that there… read more

I received this question in my inbox. I get this question a lot. For those of you who are wondering how I answered it here you go:  Asking “how much is a website?” is like asking ”how much is a house?”  We offer “free” do-it-yourself websites to ones that are thousands of dollars and everything in between. If it’s… read more

Every prospective client lately seems to ask me the same question “should we do social media?” When businesses speak of social media, they typically mean Facebook, Twitter or LinkedIn.  Social media for business is fairly new, so I can only speak of our personal and client experience gained over the last few years of building business and social media websites. Early… read more

Want to capture new markets, but don’t know exactly how or which direction to move? With the emergence of Internet research tools, a company can capture business they didn’t even know existed. For example, did you know that tools exist that report what volumes of people are searching on certain search strings? (e.g. “portable sawmills… read more

It’s simple. Put measurement tools like Google Analytics on your website. Test an ad’s effectiveness by directing people to visit a specific page on your website, for example www.mycompany.ca/specials. Then, review the data to see how many people actually visit that page over the ad’s life. Wonder if Yellow Pages is driving business to your… read more

Every business owner who comes to us for a new website is looking to build her business by tapping into new markets on the web. They want to engage in tools that reach out to new users – Twitter, Facebook, blogs and the like. Yes, those are all great (and many would argue, necessary) tools… read more

You’ve probably started to see them, but don’t know what they are. They’re called QR codes. A QR code is a 2 dimensional barcode that can be read by smart phones and mobile phones with a camera. The codes are often used to provide users with information such as vCards but they’re becoming more popular… read more

“So, what does it cost to build a website?” asks the caller. Many times that’s the very first thing I hear over the phone. Typically, our set-up for websites ranges from 3 to 5 digits.  Asking initially about cost is similar to asking what it costs to buy a car or a house. It depends… read more

Remember when you were in public school. Ever have an experience where someone wrote a note saying “Jimmy loves Jane”, forged a name and then tacked the note in the hall? People would giggle, but your friends knew if it was true or not … they knew you. “That’s just stupid, who would believe that!”… read more

Funny how being a loser has become such a bad thing. My Dad, a competitive phys ed teacher, taught me it was ok to lose if I gave it my all. In fact, if I was winning too much he told me I needed to find harder opponents. That way I’d improve faster. So I… read more