Navigation is like a Referee. You Notice the Bad Ones.
Tuesday, July 17th, 2007In sports, good referees aren’t noticed. You notice bad ones. They take away from the game. The same is true for website navigation.You don’t notice it until it’s bad. Ever get lost in a website? In the last few years, website visitor’s brains have been trained to look for navigation in the same place, on the left and/or across the top. They now need, really need a home button. Don’t make visitors think for the sake of “creativity”. If you do, they’ll simply leave quickly.